I have already been seeing these ads on the tv, and I have to say that they are quite interesting.
The South Padre Island City Council recently approved the City to contract with Machete, LLC of San Antonio to serve as the marketing agency for the next fiscal year beginning October 1, 2013.
“We are thrilled on our contract renewal with South Padre Island CVB and look forward to getting the message out about what a great, family friendly, year-round destination South Padre Island is for visitors and groups alike,” said Catarino Lopez, Owner/Creative Director.
Machete launched the Totally Beachin’ campaign that includes TV, radio, outdoor, print and web advertising in key markets of San Antonio, Austin, Houston, the Rio Grande Valley, as well as states in the Midwest.
“Our Totally Beachin’ campaign is already making waves in Texas and beyond! It’s very gratifying to see the local residents and the business community rally around the campaign and make it their own,” said Lopez.
An integral part of the marketing…
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